Reference Books

I'd Rather Be in the Studio! The Artist's No-Excuse Guide to Self-Promotion offers practical approaches that help you sell more art and build an art career that lasts. Alyson B. Stanfield, the art-marketing guru behind ArtBizCoach.com, shares self-promotion tools that have enhanced the careers of thousands of artists. You'll learn ...more

"Artist's & Graphic Designer's Market" is the best reference guide for emerging artists who want to establish a successful career in fine art, illustration, cartooning or graphic design. Readers will find complete, up-to-date contact and submission information for more than 1,500 art markets such as greeting card companies, magazine and ...more

Millions of people have learned to draw using the methods of Dr. Betty Edwards's bestseller The New Drawing on the Right Side of the Brain. Now, much as artists progress from drawing to painting, Edwards moves from black-and-white into color. This new guide distills the enormous existing knowledge about color ...more

An Italian village on a hilltop near the Adriatic coast, a decaying palazzo facing the sea, and in the basement, cobwebbed and dusty, lit by a single bulb, an archive unknown to scholars. Here, a young graduate student from Rome, Francesca Cappelletti, makes a discovery that inspires a search for ...more

Why would a smart New York investment banker pay $12 million for the decaying, stuffed carcass of a shark? By what alchemy does Jackson Pollock’s drip painting No. 5, 1948 sell for $140 million?             Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics ...more

Everyone knows that a picture tells a thousand words. But what about the elements that make up a picture? Using the tale of Little Red Riding Hood as an example, Molly Bang uses boldly graphic artwork to explain how images--and their individual components--work to tell a story that engages the ...more

For more than 25 years Jack Reid has been an accomplished artist and illustrator, teaching more than 10,000 students the basic skills of painting and drawing. With this book, Reid offers a beginner's guide to watercolour painting. ...more

The last explosive change in art education came nearly a century ago, when the German Bauhaus was formed. Today, dramatic changes in the art world—its increasing professionalization, the pervasive power of the art market, and fundamental shifts in art-making itself in our post-Duchampian era—combined with a revolution in information technology, ...more

The geometric shapes and natural forms, captured with exceptional precision in Ernst Haeckel's prints, still influence artists and designers to this day. This volume highlights the research and findings of this natural scientist. Powerful modern microscopes have confirmed the accuracy of Haeckel's prints, which even in their day, became world ...more

Many arts organizations today find themselves in financial difficulties because of economic constraints inherent in the industry. While other companies can improve productivity through the use of new technologies or better systems, these approaches are not available in the arts. Hamlet requires the same number of performers today as it ...more